3 Tips for Great Link Building

Here are the three best tips to get those all important links:

Provide the best content

This may sound like a given, but making sure that when you build your own website you put the very best content you possibly can will go a long way to organically building up some great links to your website. If you have content that is interesting, original and regularly updated, you will find that people will start linking to your website automatically. This is great for you and your website as the rewards for producing top quality content that is regularly updated go way beyond just building great links. The success and popularity of your website over the long term will depend on the content and a sure fire way of increasing the links and ultimately the success of your website is remembering the old adage Content is King. If you are worried that when you build your own website that you have not initially got the skills or resources to provide the compelling content, then have a look at the vast resources online, there to assist you and if that still fails, then hire a writer, commission blogs, hire an editor, collaborate with others; there is plenty you can do to make sure the content is good enough to get those back links


Getting listed in web directories is an excellent linking strategy that produces great linking results. The first two web directories to aim to get listed in are the two biggest; Yahoo and the Open Directory which is used by Google. These two are by far the biggest and most turned to all across the world and should be a priority to get listed in these because of the sheer volume of traffic, a listing can generate.

It might be that there are more specialized web directories that will suit your own website, in which case have a good look around, do your research and just by tapping in web directories into your search engine you will find an absolute plethora of directories, most of which completely free to get your website listed in. One of the advantages of searching through a search engine is that it will bring up first the directories that generate the most traffic and these should be where to start after Yahoo and Open Directory.

Reciprocate Links

The final best top to get links is to put links to other websites and don’t be shy or bashful in asking for return links. It might even be the case that you do not need to link to their web page, but spending some time and researching what websites are a) relevant and b) most likely to include a link to your website. If you are planning to do a link exchange, it might be a good idea to put links to their website on your own website first before approaching them. When you do approach them, it should be either by email or by telephone (it can also be by letter, but email or telephone is the preferred method of contact). Make sure that when you do contact them; give them a clear and definite benefit to them so they can add a link to your website. This may be in the form of a reciprocated link or it may be in the form of a natural linking up but make sure there is a benefit and you choose the website you request to carefully, after doing your research.

There is every reason when you decide to build your own website to tell the world about it. One of the easiest ways to do this is to get other people to tell the world for you and this is where formulating your own link building strategy comes into play. Follow these three tips to build great links and increase your websites chances of success.