Affiliate Marketing – is Link Cloaking REALLY Necessary?

The simple answer is – Yes! To yourself the best possible chance of being successful and profitable in the Affiliate Marketing world, Link Cloaking really IS necessary.

The main reason you should cloak your affiliate link is to avoid link bypassing. When you move your mouse over a link, your AFFILIATE link can be seen in the status bar. All someone has to do is type the link into their address box without your affiliate ID added. This will bypass YOU and take them directly to the merchant.

Why would someone want to do this?

Some people just want to deal directly with the company that created the product. Maybe they feel they’ll get better support.

They may try to become an affiliate themselves, before the purchase, and insert their own ID instead of yours. Meaning that they get what should be YOUR commission.

Either way, you miss out on the sale.

There also some people who resent the idea of affiliates making money out of THEM if they purchase the product. When you cloak and shorten the link, it will give them the impression that it is your own website and they will feel happier about clicking on the link.

The advantage of making your links short is that they are easier to share – and easier for people to remember. They also LOOK nicer. Impression is very important in this business – visitors will only click on links that look reliable.

You can track stats on cloaked links so you know how many clicks you’re getting and where they’re coming from. When you use a link cloaking software your domain name will still be shown when your visitors clicks on the link – this is very important for branding.

So, do you understand now why Link Cloaking really is necessary? I hope so.essary? I hope so.

Dora the Explorer to Dora Links Fashion Doll – Our Little Explorer Grows Up

Dora the Explorer grows up and is getting a “new look” in the soon to be released Dora Links Fashion Doll. Can we still call her Explorer? You all know Diego’s cousin…she is a young explorer full of spark and energy and she loves a good adventure. She is a kind, exciting, bilingual preschooler. She enjoys adventures and shares them with her friends, Boots Back Pack and sometimes her cousin Diego, the star of Go Diego Go. We have all enjoyed her show for years on Nick.

Wait…that describes the Old Dora…the one we knew and loved. As her audience ages, her parent company wants to keep up with her fans as they grow by making her older too! As with all of us, time has passed and our sweet little explorer has grown up…The Explorer is now a tween and we will see her new look this fall when Nickelodeon and Mattel introduce us to her new line and virtual world. Living in the city and going to middle school, it seems our explorer has grown into a Diva Girl…who likes to do tweenaged things like shop, wear jewelry and she is now into fashion. There’s even going to be a virtual Dora Links web world where we can hang out…just like with Webkinz, Neopets, Littlest Pet Shop Pets and the other very popular virtual world toys we have become familiar with. I guess this Virtual Shopping Explorer will have secret codes, code cheats, games and possibly some favorite tween secret recipes too!

There is no mention of Dora’s friends…You know the gang…Boots the Monkey…Swiper the Fox…Fiesta Trio…Backpack and Map…Isa…Tico and Benny the Bull. Since most of these characters are not city animals…it makes me think they won’t be included in this new world, but since it’s virtual, there might be a park in it for them. And I don’t know that Backpack and Map won’t be traded for Purse, Cel Phone and GPS! I’m just guessing of course, but it does make sense.

It makes us all wonder what the new grown up Links Fashion Doll will be like…will she be the same adventurous soul we knew and loved as a child? Of course, we certainly all hope we can recognize the old Spirit in this new grown up form. It’s not likely that such a spirited soul could totally disappear into a shrieking, shopping Teen Princess…is it? Nick and Mattel tell us that Tween Dora will still solve mysteries, let’s hope it’s not where to find the shiniest glitter eye shadow or the most exciting goth halloween costume!

With your new Dora Links Fashion Doll you can hook her up to your computer, and when you change her look virtually, you change your doll’s look in the real world too. How do they do that? This Magical world can change her hair, eyes…and more. When you visit this “Virtual World” it will be a Webkinz World kind of experience for tween girls. Girls will be able to explore, earn virtual money and be challenged by mysteries which will be introduced to you online. There is even an alert you will receive to notify you when a new mystery has been released. The company is marketing this new Dora at girls aged 5 and up…and it will probably retail at 59.00 each…will this doll pass our initial inspection? Most likely, her virtual world sounds really cool, and I imagine this older explorer doll will have quite a Webkinz like following among the soon to be Tweenaged girls. Bottom line, unless some information sneaks out, we will all have to wait for the release of this new Tween Dora Links Fashion Doll. We all will just have to wait and see if we like the new version of our favorite Explorer as much as we like the younger version we all are used to.

Link Building is Not Really That Hard As it Seems

Link building is the most vital part of an SEO campaign. Once a site is developed and all the on-page factors are considered, there is nothing more important than running a link building campaign to get the site rank high on search engines.

Most site owners struggle with this backlink building part of the SEO campaign. Anyone can develop a site or get it developed by a professional web development company or freelancer. However, not just anyone can build the backlinks that is needed to rank a site high. It takes broad knowledge and years of experience to be a successful link builder as once needs to know what works.

There are plenty of SEO articles floating around the web and lots of them are claimed to be informational. Where in reality, most of those so called expert articles are outdated and contain information that is no longer valid. Google makes about 500 minor updates to their search engine algorithm and makes one major update once every year or two. What found to be working this month may not even work next month due to recent Google update. If you are not on the top op all Google updates and capable of figuring out how to deal with the latest update, you will not be able to run a link building campaign successfully. All your work might just go right down to the drain as you might be utilizing a link building method that is already outdated.

Don’t believe it? Or the “guy” told you to use link exchange for backlink building that works like charm? Let me tell you something that will rock your world. “Link Exchange” doesn’t work anymore. In fact, Google will discount any links that is gained from link exchange. It is clearly posted on Google support site that any links that are paid or otherwise arranged to pass PageRank is in violation of Google policy and Google works hard to discount such links. It is therefore important to know which method works and which ones don’t.

So what to do? How to figure out which method works and which ones don’t? You can read a lot and do a lot of experiment. Read all you can and try to figure out the basic things of backlink building. Try to figure out which one works and then develop a link building plan. Rest will be pure experiment of one of more methods to see which one produces better result.

Sounds pretty hard? Well, it is actually hard to do all the research and experiments merely to figure out which method works. Either you go through the whole 9 yards yourself or outsource to a link building service provider or to an SEO Company who has gone though all the testing spending months and years of time. If you decide to outsource your link building project to a link building service provider, always do a little research about the company to see if you find any reviews on them. At least not finding any negative review on the SEO Company in question is vital.

Good luck on your link building campaign.